Five ways to wear x GANT

Brummell's five ways to wear team shows how to style button-down shirts with GANT

Style 21 Dec 2017

Diamond G Salt And Pepper blazer, £350; Tech PrepTM Jaspé Gingham shirt, £90; Diamond G
Donegal blazer, £285; cotton V-neck jumper, £90;Tech PrepTM Jaspé shirt, £90
Cotton cable crew neck jumper, £110; Tech PrepTM Oxford Shirt, £90; regular t jeans, £100
Overcoat, £295; regular t Oxford shirt, £85; navy check lambswool scarf, £55
Fine merino cardigan, £125; Tech PrepTM Jaspé Gingham shirt, £90

Bernard GANT, a miller’s son from the Ukraine, began making shirts over 80 years ago in New York. It was his sons, Elliot and Martin, who convinced Bernard to start selling tailored shirts under his own label. In 1949 GANT Inc was born.

The GANT shirt is somewhat of a style icon now and over the years the brand has pioneered a number of creative features, including the locker loop, enabling shirts to be hung in the locker room; the box pleat, for freedom and ease of movement; and the button on the back of the collar to keep the tie in place.

From the versatile white shirt to the colourful Tech PrepTM Oxford Jaspé gingham shirt, which features an innovative treatment to make the fabric breathable and quick- drying, GANT shirts are still being made with the same passion for style and quality today. From business meetings and dinner parties to weekends away – there’s a shirt for every occasion.